SEO & Marketing

The 6 Best Substack Alternatives in 2026 (Newsletter Platforms)

Tolodora Editorial Team

Tolodora's editorial team — we research, compile and regularly update these software guides from public sources and product documentation.

Published Jun 30, 2026·Last updated Jun 30, 2026·1 min read

Substack popularized the paid newsletter, but depending on whether you want better growth tools, full ownership, or no platform fees, another option may fit. Here are six Substack alternatives I'd consider in 2026.

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#ToolBest forRating
1BeehiivNewsletter growth.4.4/5
2GhostOwnership + website.4.2/5
3KitCreator email + automation.4.3/5
4MediumBuilt-in audience.4.2/5
5ButtondownSimple, developer-friendly.4.3/5
6MailchimpA familiar all-rounder.4.1/5
Beehiiv logo

Beehiiv

4.4/ 5 overall
Pricing
8.6/10
Functionality
9.2/10
Ease of use
8.8/10
Support
8.4/10

What I like

Built for growth and monetization, with referrals, ads and analytics.

Best for

Newsletter growth.

Plenty of your business land on it after weighing the field. Beehiiv is a modern platform packed with growth and monetization features. The pick for newsletters focused on scaling.

Ghost logo

Ghost

4.2/ 5 overall
Pricing
8.4/10
Functionality
9.0/10
Ease of use
8.0/10
Support
8.0/10

What I like

Open-source publishing with a newsletter, website and memberships you own.

Best for

Ownership + website.

Plenty of your business land on it after weighing the field. Ghost is an open-source platform combining newsletter, blog and paid memberships. Great for owning your platform and audience.

Kit logo

Kit

4.3/ 5 overall
Pricing
8.0/10
Functionality
9.0/10
Ease of use
8.6/10
Support
8.4/10

What I like

Creator-focused email with automations and monetization tools.

Best for

Creator email + automation.

Plenty of your business land on it after weighing the field. Kit (ConvertKit) is built for creators, with automations, landing pages and monetization. A flexible Substack alternative.

Medium logo

Medium

4.2/ 5 overall
Pricing
9.0/10
Functionality
7.8/10
Ease of use
9.2/10
Support
7.8/10

What I like

A large built-in audience and simple publishing with paid memberships.

Best for

Built-in audience.

It tends to suit your business that want exactly this balance. Medium offers simple publishing with a big readership and a partner program. The pick for reaching an existing audience.

Buttondown logo

Buttondown

4.3/ 5 overall
Pricing
9.2/10
Functionality
8.2/10
Ease of use
8.8/10
Support
8.2/10

What I like

A simple, privacy-friendly, developer-loved newsletter tool.

Best for

Simple, developer-friendly.

It tends to suit your business that want exactly this balance. Buttondown is a minimalist, privacy-respecting newsletter tool. Great for those who want simplicity and Markdown.

Mailchimp logo

Mailchimp

4.1/ 5 overall
Pricing
7.2/10
Functionality
8.8/10
Ease of use
8.8/10
Support
8.2/10

What I like

A widely-used email platform with broad features and integrations.

Best for

A familiar all-rounder.

Mailchimp offers email marketing and newsletters with a big ecosystem. A versatile alternative beyond just paid subs. For your business, it's one of the stronger options on this shortlist.

Want serious growth tools? Beehiiv. Full ownership with a website? Ghost. Creator-focused email? Kit. The biggest blogging audience? Medium. A simple developer-friendly newsletter? Buttondown. A familiar all-rounder? Mailchimp. Pick by growth, ownership and fees.

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