Best Shopify Alternatives for Small Business (2026)

Squarespace pairs stunning templates with built-in commerce, giving a small business a beautiful website and shop in one for a simple monthly price. For businesses that value design and want a full site plus store, it's a polished alternative.

Wix gives complete drag-and-drop control over your store's design, plus e-commerce and a huge template and app library at flexible pricing. For a small business that wants a unique storefront built without code, it's a flexible alternative.

BigCommerce is the closest Shopify rival, bundling many selling features natively (fewer paid apps) and handling larger catalogues and growth well. For a small business scaling up that wants robust tools without stacking apps, it's a capable alternative.

WooCommerce turns a WordPress site into a full store, with maximum control and no mandatory platform fee (you pay hosting and plugins). For small businesses on WordPress that want ownership and low fees, it's a powerful, flexible alternative.

Ecwid lets you add an online store to a site you already have, plus social media and marketplaces, all synced to one catalogue, with a free tier. For a small business that wants to add selling to its current site without rebuilding, it's the least disruptive alternative.

Big Cartel is built for artists and makers, with simple setup, a free plan and no sales commission. For a small creative business that wants an easy, low-cost shop that keeps its margins, it's a lovely, focused alternative.