Auth0

Auth0 is a cloud identity and access management platform (now part of Okta) that lets developers add secure login, authentication and authorization to their apps without building it themselves. It handles the genuinely hard, security-critical work of managing user identity — and does it at massive scale, processing 23 billion+ authentications every month.

What Auth0 is

Auth0 provides the building blocks of identity for web, mobile and now AI-agent applications: passwordless and social login, adaptive multi-factor authentication, a customizable Universal Login, fine-grained authorization, machine-to-machine auth, and enterprise features like SSO, SAML and SCIM. Developers integrate it via 30+ SDKs, often in minutes, rather than spending months building auth from scratch.

Who it's for

Auth0 serves B2C companies needing customer login and fraud prevention, B2B SaaS platforms requiring enterprise SSO and multi-tenancy, AI developers building agentic applications, and enterprises across retail, finance, healthcare, manufacturing and tech. Essentially any team that needs robust, secure identity but would rather not build and maintain it in-house is a fit.

What it offers

• Passwordless, social and embedded login, plus Universal Login
• Adaptive multi-factor authentication
• Fine-grained authorization (FGA) and role-based access
• Machine-to-machine auth and Token Vault for credentials
• Organizations and multi-tenancy support
• Agent identity, MCP authentication and async authorization for AI
• Enterprise SSO, SAML, OIDC and SCIM provisioning
• 30+ SDKs (React, Next.js, Angular, Vue, iOS, React Native)

Don't build auth yourself

Authentication is deceptively hard and dangerous to get wrong, and Auth0's core value is taking it off your plate. Instead of building login, password handling, MFA and session security — and risking a costly mistake — you integrate Auth0 and get battle-tested identity in minutes. For development teams, that means shipping faster and more securely, letting specialists who focus entirely on identity handle the part where a single vulnerability can be catastrophic.

Security proven at scale

Auth0 operates at a scale few can match: 23 billion+ authentications a month with 99.99% uptime, and (across the Okta/Auth0 platform) 3 billion+ attacks blocked monthly. That scale is itself a security advantage — adaptive MFA and fraud detection learn from an enormous volume of traffic to spot and stop attacks. For any app handling user accounts, riding on infrastructure that already defends against billions of attacks is far safer than going it alone.

Identity for AI agents

Auth0 has moved early into securing AI applications, an emerging and tricky area. It offers agent identity verification through SDKs, Model Context Protocol (MCP) authentication, asynchronous authorization for agents, and access control for RAG data sources — so autonomous agents can act with proper, auditable permissions rather than unchecked access. As AI agents start taking real actions, having identity built for them (not just for humans) is increasingly essential.

Serves both consumers and enterprises

Auth0 handles two quite different identity worlds from one platform. For consumer (B2C) apps it offers smooth social and passwordless login plus fraud prevention to keep sign-up friction low and accounts safe; for B2B SaaS it provides the enterprise SSO, SAML, SCIM provisioning and multi-tenancy that business customers demand. That range means a company can start with simple customer login and, as it lands enterprise deals requiring single sign-on, meet those needs without re-platforming its identity — a flexibility that's saved many growing SaaS companies a painful migration.

Why choose Auth0

For developers and companies that need secure, scalable identity without building it themselves, Auth0 is a market-leading choice. Its comprehensive authentication and authorization, enterprise SSO and provisioning, proven security at massive scale, emerging AI-agent identity features, and excellent developer experience with 30+ SDKs make it a practical way to add login and access control to any application — quickly, and with the confidence that comes from infrastructure trusted at global scale.