Twenty

Twenty is a modern, open-source CRM built as a fresh alternative to heavyweight incumbents like Salesforce and HubSpot. Its goal is to give companies a powerful, flexible customer relationship management system that they can fully own, customize and even self-host — combining the polish and usability people expect from modern software with the transparency, control and cost advantages of open source.

Where legacy CRMs can feel bloated, expensive and clunky, Twenty takes design cues from contemporary productivity tools, offering a clean, fast interface with customizable views, records and pipelines. You can model your contacts, companies, deals and custom objects to match how your business actually works, navigate data in flexible table and kanban views, and tailor the system without expensive consultants or rigid templates. It feels less like enterprise software and more like a tool people will actually enjoy opening each day.

Being open source is central to Twenty's appeal. Teams can self-host for full data ownership and privacy, inspect and contribute to the code, and avoid the per-seat pricing and lock-in that make traditional CRMs costly as they grow. An active community is rapidly expanding its capabilities — integrations, automations, APIs and more — so the platform keeps getting more capable. For startups, developer-minded teams and companies that value control over their data and dislike being trapped in expensive closed ecosystems, Twenty offers a compelling vision: a CRM that's modern, customizable and genuinely yours. It's one of the most promising open-source business tools to emerge recently, and a real option for teams rethinking their customer data stack.